Article contributed by Hazel Walker.
Have you given any thought to creating a Hub Firm Network? Let me explain a hub firm network, and let’s use the classic real estate agent in our hub firm.
The Real Estate Agent is in the middle of the hub, now, who wins when the Real Estate Agent wins? The mortgage company, the title company, the landscaper, the movers, the home inspectors, the painters, the roofers, and the list can go on. Each of these business’s win when the real estate agent wins.
So, if they get more business when the Real Estate Agent gets more business doesn’t it make sense that they should help the Real Estate Agent get more business more often? What kind of things can each of these other professionals do to help the Real Estate Agent win more business?
- They can put her articles in their newsletters
- Ask the Homeowners questions that can lead to a referral
- Leave the Agents business cards behind
- Do advertising together
- Introduce the Agent to your clients
- Host a networking event with your clients and the Real Estate Agent.
- Each time that the team helps the Real Estate Agent get more business they ensure more business for themselves, it is the true meaning of Givers Gain.
Creating a Hub Firm requires that you find a group of people who get more business when you get more business. Then put together a strategy to support one another. It’s a great method to build your business, it takes work and a strategy, but when done right, it is very profitable.
1 comment
A great way to further your network and this is just what the chaps and chapess’s at the Central Chapter, Auckland are doing. They have formed three hubs – Technology, Business Services, and Finance. The Hubs meet separately taking turns each week to meet at one of the Hubs member’s workplace after their BNI meeting. The Technology Hub describes this meeting as “1 cup of tea, 1 vodka and 2 beers” – ingredients for a good hub meeting. On a serious note, they have figured that between the five of them they can create newsletter (utilising the skills of their graphic designer), each giving tips and hints and print it costing each 1/5th of the price and more importantly reach 5 times as many people through each other’s networks. What a great idea and congratulations to the Central chapter for taking this a step further.
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