How often have you seen queues outside of nightclubs? Nightclub owners do this to make their clubs look popular. Popularity attracts people. If you were to choose between two restaurants …

The following article appeared in Infonews last week:  Getting customers and making sales can be the biggest challenge for people moving from redundancy in to their own small business, but …

This week I thought that I would post a poem that I found to be particuarly moving.  Written by Max Ehrmann in the 1920’s it is often miscorrectly stated to …

This week it is ‘Hospice Awareness Week’ in New Zealand, and Hospice New Zealand has taken the opportunity to launch a brand new marketing initiative – Create a Moment.   It’s …

The Bizzone Small Business Expo is almost upon us and, reflecting back on previous years, a common sight is the plastic bags that visitors carry and the business cards, flyers …

Article contributed by Brett Burgess. As we discussed in the last article, having a sales process for you and your team to follow has the biggest impact on the profitability …