Article contributed by Geoff Kirkwood.
Instructions: This is a 2-3 minute activity that involves those at the meeting. You will need to read it through beforehand and be prepared.
What you say out loud to the group is in larger type in bold.
Purpose: To highlight members on their purpose.
Requirements: – 0.
Start by saying…
Last week we focussed on what your customer looked like.
This week we are talking about an idea that will see how effective you have been in training your sales team.
What things do you think you should be talking about in your next 10-minute presentation to the chapter?
Ask for feedback here and repeat some of the answers.
What we want to suggest to you this morning is rather than telling them things, first start by asking them.
Spend the first 2 minutes doing a survey of your sales team by asking them questions.
Questions that will find out how effective you have been.
Questions like…
1. describe for me my best customer?
2. list three products/services that I sell?
3. do I have premises that clients visit or do I visit the client?
4. how would you identify the location of my premises to a potential client?
5. what would a referral for me be saying/doing to alert you?
There are many other questions that you could ask. Your task this coming week is to list them and then use them next time you do a 10 minute presentation.
Watch instructional YouTube Video
