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A mention of BNI’s founder Ivan Misner in the weekly marketing column of the NZ Herald “ I had an interesting discussion a while ago with Dr Ivan Misner the founder of BNI and widely considered to be the ‘Godfather of networking’. Ivan told me that you have to devote a minimum of 4 hours a week to networking if you want it to produce a good number of new clients for your business.
An interesting read on The A.C.T. marketing formula to get large numbers of clients http://www.nzherald.co.nz/small-business-sme/news/article.cfm?c_id=85&objectid=11823081
The A.C.T. marketing formula to get large numbers of clients
