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The end of publishing…

by BNI New Zealand

This is a remarkable video – well worth the listening to if you are interested in where we are heading.  It was prepared by the UK branch of Dorling Kindersley Books and produced by Khaki Films (http://www.thekhakigroup.com/).  It was originally meant solely for a DK sales conference, however the video was such a hit internally that it is now being shared externally. Make sure that you watch it up to at least the halfway point, as it might just reverse your thinking about the future!


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2 comments

tony allwood 20 March 2010 - 7:27 pm

interesting when advertisers follow viral videos

http://www.youtube.com/watch?v=42E2fAWM6rA&feature=related

Paul Meyer 22 March 2010 - 10:25 am

My kids taught me: “There’s nothing right or wrong it’s just different”. Perhaps that’s what has happened to Publishing!

Paul

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