Article contributed by Fiona Harrop.
This is a 2-3 minute activity that involves those at the meeting.
You will need to read it through beforehand and be prepared. What you say out loud to the group is in larger type in bold.
Ask the chapter the following question and repeat some of the responses.
When you invite people to your BNI chapter what do you say?
Make sure you get some responses! They will probably include words like …meeting, weekly, join. Now ask them…..
Is anyone having difficulty getting acceptances to those invitations?
Do you know why?
Let’s look at some of those invitations and see why potential members are not coming!
What does the word meeting mean to most people?
Seek responses and repeat them. You will get words like …boring, waste of time, starts late etc.
Now how many of you simply can’t wait to join something? In your busy lives you are actively looking for something to join?
Maybe we could all look at what we say when we invite potential members!
Why not simply invite them to …
A breakfast (no meeting or weekly) where they can talk to other business people about their product/service.
And remember, if they ask how much, simply tell them the price of the breakfast. Because that is all you are asking them to do – come to one breakfast. The rest is up to them once they have seen what we offer!
There is also a download available in the members section of the website under resources entitled Visitor Information Letter.
Written by Geoff Kirkwood
