We have been looking at the closing phase of the sales presentation and last time I touched briefly on objections. Sales trainers in the past would spend a large proportion …
Brett Burgess
Brett Burgess
"From recent studies it has been shown that 58% of companies do not have a standardised sales process for selling their products and services. The result of this is inconsistent sales results". A leadership trainer with an American based company for five years, specialising in business coaching and corporate training. For the last eight years has specialised in sales systems development for business to business and high margin selling. We run an eight week sales systems programme for frontline salespeople and their Managers focusing on developing complete sales systems from sales planning through to time management, prospecting systems and presentation processes. All the tools within the programme are customised to the individuals and products or services they sell. There is a review process built into the programme on completion. We also have a Sales Management Programme specifically designed to equip Sales Managers with all the tools necessary to maximise team performance. Brett has been a regular columnist for the past five years for a local newspaper and authored over 130 articles on the topic of business management and sales.
This week I will look at what some consider the most critical phase of the sales process – asking for the business. In a well planned presentation this should be …