Comments on: How to generate juicy third party referrals

By: Graham Southwell

Graham Southwell — Mon, 15 Feb 2010 01:30:21 +0000

🙂

By: Colin

Colin — Sun, 14 Feb 2010 23:06:14 +0000

Pleasure Riyaz – I do like to hear myself wax lyrical. 🙂

By: Colin

Colin — Sun, 14 Feb 2010 23:05:16 +0000

Paul, I agree. Enthusiasm – and yawns – are contagious. You can choose to transmit one, or the other…

By: Colin

Colin — Sun, 14 Feb 2010 23:04:13 +0000

Hi Beth – exactly, a great point!
I do public speaking and one of my exercises is to take a business card from somebody in the audience and read it during the presentation (high risk!) and invariably something about or on the card will create the opportunity to refer.
For example, i ask people how many visitors and or conversions they get from their website. Depending on the answer, I can usually suggest a referral.

By: Paul Meyer

Paul Meyer — Fri, 12 Feb 2010 03:13:08 +0000

Yes Colin enthusiasm is surely the key. In fact courage gives enthusiasm so you do need to step outside the comfort zone to generate juicy third party referrals.

Graham I sat with Russell Toplis at NSANZ Awards dinner in December. A great chap & also the son of an accountant who I knew over 30 years ago!

Keeps smiling 🙂

Paul

By: Riyaz

Riyaz — Fri, 12 Feb 2010 02:11:42 +0000

Good article.

Thank you for sharing the insights.

By: Beth M. Anderson

Beth M. Anderson — Fri, 12 Feb 2010 01:46:37 +0000

Great points Colin! I would also point out that you want to make it easy for your referral partner to think of you and refer you business. I’m a website developer, and I have taught my chapter members to look at business cards and when they see @ followed by aol or gmail or hotmail, that’s a good referral for me. Then I ask them to say to the person “I see that you are using something other than your company’s domain name for email. I have someone you should talk to.”

It’s simple, and people who haven’t seen me in years (former chapter in another city) still refer business to me because they remember. KISS – Keep it simple and short, works.

By: Graham Southwell

Graham Southwell — Fri, 12 Feb 2010 01:41:36 +0000

Great accountants – and they have been our accountants since day one. Prior to buying the BNI NZ franchise I went to see the Russell Toplis, the senior partner and he gave me a lot of time and useful advice – so once we got underway we approached them to be our accountants. It was a classic case of what goes around goes around – or in other words “Givers Gain” 🙂