Hi Jimmy

Thanks for your email.

I think you can do it that way but it would feel soulless and transactional to me. The key point in the piece is “human connection” and we are saying put the human first and money second. Not to say you can’t get to the human later but especially in a BNI context, that not the way we work and it’s the reason BNI continues to grow in the face of AI.

As Tony Robbins says, one of the six human needs is connection and automating Facebook feeds, which was supposed to be a way of connecting to humans you couldn’t see every day doesn’t serve that need in the first instance.

Agree to differ on this one!

Regards

Richard Foulkes
Director Consultant | Auckland

You can take for example this business https://blackshealth.co.nz/ – It has been built by influencers selling a collagen product – Nothing fancy. But it wouldn’t go even near to where it’s now with your suggestions (focusing on human connections rather than on digital media connections).

Do you think I got it wrong?