In my last blog I spoke about the tendency by many people to waffle during their 60 second presentations. The other big mistake is in failing to prepare your sales team properly.
Too often BNI members are asked to look for referrals they are incapable of delivering on, without first being trained and equipped.
For example, here [...]
In my travels around BNI chapters – as an assistant director — I have to say the single biggest mistake most people make is to waffle during their 60 seconds, and that does you damage.
By this I mean assuming people know what you’re talking about, making vague referral requests and speaking for longer than 1 [...]
This is a 2-3 minute activity that involves those at the meeting. You will need to read it through beforehand and be prepared. What you say out loud to the group is in larger type in bold.
The purpose of this workshop is to highlight the importance of your 60-second infomercial.
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This morning we are focussing [...]
This is a 2-3 minute activity that involves those at the meeting. You will need to read it through beforehand and be prepared. What you say out loud to the group is in larger type in bold.
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Ask the chapter the following question and repeat some of the responses.
When someone asks “what do you do?”, what [...]
This is a workshop.
What you say is in bold.
Instructions just for you are in normal text.
While listening to the infomercials this morning I noticed that many did not make it crystal clear on how we can find referrals for them. So over the next three weeks we will examine an infomercial in 3 parts.
This [...]
