How often have you seen queues outside of nightclubs? Nightclub owners do this to make their clubs look popular. Popularity attracts people. If you were to choose between two restaurants …
Monthly Archives
May 2009
The following article appeared in Infonews last week: Getting customers and making sales can be the biggest challenge for people moving from redundancy in to their own small business, but …
This week I thought that I would post a poem that I found to be particuarly moving. Written by Max Ehrmann in the 1920’s it is often miscorrectly stated to …
This week it is ‘Hospice Awareness Week’ in New Zealand, and Hospice New Zealand has taken the opportunity to launch a brand new marketing initiative – Create a Moment. It’s …
The Bizzone Small Business Expo is almost upon us and, reflecting back on previous years, a common sight is the plastic bags that visitors carry and the business cards, flyers …