I just read Seth Godin’s blog about ‘Why bother having a resume?’ and it is worthwhile sharing.
So here is my shortened version;
Top students at universities are applying for my internship.Each of the applicants just sends a resume. Sort of, “here are the facts about me, please put me in the pile.” There is no attempt at self marketing.This is controversial, but [...]
Productivity and quality of life are fast becoming the victims of the modern business malaise, overwhelming information flow – but the problem can be controlled by building a word of mouth information network.
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There are several ways to wake up an audience. And if you read part 1 of these posts, you’d have seen you could use ‘well-loved’ stories to create drama and attention. And wake up your BNI audience.
But is there another way to wake up an audience?
Yes, there is. It’s called demonstration. If you [...]
It has become obvious to me that most people are happy to accept second best. They are happy to accept what they have as either being normal or OK.
Outside of work, I often meet with someone who complains about their life or whinges about the things that are going wrong. They tell me how bad [...]
Let’s face it. When you’re the twentieth person to stand up and do your BNI presentation, you’re the twentieth. (aagh!)
And unless you say something extremely interesting, your message will pass like a ship in the night.
So how do you use stories to create drama? And how do you link the stories back to what you [...]
